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Castlepoint has been named a finalist in the annual Keep New Zealand Beautiful awards – confirming its position as a favourite spot among Kiwis.

The beachside town is one of three finalists in the Kiwi’s Choice award category, alongside Margaret Mahy Playground and the Taumarunui northern entrance.

Masterton District Mayor Lyn Patterson said it was fantastic to have the beauty and popularity of Castlepoint recognised.

“All of us locals know just how amazing Castlepoint is; there are very few places where you can enjoy such beautiful scenery and recreation activities.

“Having Castlepoint named as a finalist adds more weight to the allure of the Masterton District, we are very lucky to live in such a beautiful patch of the world.”

Masterton took out the Most Beautiful City title in 2017.

Destination Wairarapa General Manager, David Hancock, says Castlepoint’s popularity is increasing.

“We’ve known for years that Castlepoint holds a special place in the hearts of locals but more and more, it is attracting tourists from all over the world,” Mr Hancock said.

“Visitors come to explore the bays and spectacular rock formations, climb up to the lighthouse or attend the fishing competitions and beach horse races. On top of that, Castlepoint has a beauty and rustic kiwi charm that appeals to people.

“Last year a young couple from Germany viewed a photograph of Castlepoint online and immediately fell in love with the spot. They then flew half way around the world to get married here!”

The Kiwi’s Choice award requires a specific location to be entered, along with photographs and an explanation of what makes that spot the Kiwi’s Choice.

The lookout area just beyond the Castlepoint lighthouse was nominated – a favourite for photographers, tourists and often those looking to propose to loved ones.

The winners of each category will be announced on Friday 26th October.